Category: COMPANY NEWS

Backing Dreams: Why PDT Supports FC BUGP

Soccer - FC BUGP

More Than a Soccer Club For many young players, soccer isn’t just a sport—it’s a lifeline. Since 2009, FC BUGP has been shaping young athletes in Tarlton, providing not only training but also a sense of purpose and belonging. The club goes beyond the field, offering mentorship and support to ensure talent isn’t lost due…

Celebrating Our Level 1 BBBEE Accreditation

BBBEE

PDT’s Commitment to Growth and Inclusion: We are proud to share a milestone that means a lot to us at Public Display Technologies (PDT) — we have officially achieved SANAS accredited Level 1 BBBEE status! This is more than just a certificate; it’s a reflection of our ongoing commitment to transformation, inclusivity, and uplifting the…

Understanding Contrast Ratio: Projectors vs. TVs vs. LEDs

Contrast Ratio in Digital Display

Understanding Contrast Ratio: Projectors vs. TVs vs. LEDs In the vibrant world of visual technology, the term ‘contrast ratio’ defines the cornerstone of image quality, yet it remains a concept that many find elusive. This measure, indicating the range between the darkest and brightest values a display can produce, is fundamental in determining the vividness…

Store Advertising – Why Digital Signage is the Future

Store Advertising

Store Advertising and Digital Signage Application Store Advertising, in focus of Digital Signage refers to the use of digital technology to display multimedia content in public spaces for advertising or informational purposes. As the digital landscape evolves, the importance of incorporating digital signage into retail spaces is becoming increasingly apparent. It offers numerous benefits, from…

Advertise In-Store

Advertise

Advertise In-Store with Public Display Technologies (PDT) offers innovative products and services that enable businesses and enterprises to take their in-store advertising to the next level. With a focus on cutting-edge public display technologies, PDT empowers businesses to create captivating visual experiences that captivate customers and drive sales. Some of our comprehensive range of solutions…

Advertising Trends – In-Store

Advertising Trends aren’t always used to stay ahead of the competition, however, those that do are succeeding. Here are some of the most exciting trends shaping the future of this marketing strategy: Sustainability in Retail Consumers are increasingly gravitating towards brands that prioritize sustainability. Businesses that demonstrate their commitment to reducing plastics and improving the…

The Power of In-Store Advertising with Public Display Technologies (PDT)

advertising

In today’s digital age, businesses are constantly seeking innovative ways to attract and engage customers. With the increasing fatigue associated with online advertisements, many companies are turning to offline marketing strategies. One such strategy that is often overlooked is in-store advertising. Traditional brick and mortar shops have a unique and untapped asset – their physical…

The future of in-store shopping is immersive and aspirational.

. . .  As stores and malls re-open, coupled with the steady vaccine rollout and shopping withdrawals, many consumers are eager to get back to in-person shopping. Pandemic-influenced trends are encouraging retailers to reimagine the in-person shopping experience and ask what the future of shopping will look like as COVID-19 cases subside. Now is the…

PDT’s Spring Frenzy is here!

It’s time to recover some turnover. Turn true science into truly amazing emotions with our 3D holograms. Over 17 years PDT has planned, developed and implemented future orientated communication mediums. Digital display was a “game changer” but PDT has always gone beyond and will continue to create and implement systems that will develop alongside with…

Second phase of Workplace Covid-19 readiness rolling out

Since the beginning of level 4 lockdown, PDT has been rolling out, to existing and new clients, a Covid-19 readiness program to assist with the post lockdown transition. Phase 1 kicked off with the integration of chatbots and digital signage to include getting information via WhatsApp, the formulation of customised chatbot features to the client’s…