FALKE’s main driver for success at two major Expos was a new look with fresh vibrancy. They wanted to increase their exhibition stand’s size, believing the bigger stand would create an greater impact and be a consumer drawcard. PDT showcased two of their hologram units on the FALKE stand at the Cape Town Cycle Tour…
Business growth is not a marketing problem, or technology problem – it’s everyone’s problem and the line between CMO, CTO and CIO is certainly blurry. The drive is excelling in terms of customer experience and their overall interaction with a company or brand, with all communication channels and client service platforms, AI enabled bots, online…
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